WHAT IS MEANT BY B.B.A.?

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25 Jan 2016

WHAT IS MEANT BY B.B.A.?

The globalized marketplace is witnessing cut throat competition. For firms to survive in this rat race, there is a need for competent managers. Hence, premier institutes in India are providing management education to produce well rounded, confident professionals with a global vision.

BBA or Bachelor of Business Administration is a professional management degree catering to those students aspiring for positions in managerial cadre of organizations and businesses. Career opportunities consist of careers in operations management, human resource management, strategic and brand management, marketing and communications and management of international business.

The most common reasons for going in for BBA are chances to hone managerial skills, gain career growth and increased compensation.

The typical aims of most BBA programs in the country are:

  • Develop a center of excellence for management education
  • Encourage research and contribute to knowledge
  • To encourage sensitivity to social needs and develop responsible members of society
  • To foster an environment to develop all round skills of the student like leadership and team playing.

Typical course topics for BBA are:

  • Human resource management
  • Business ethics
  • International management
  • Accounting
  • Leadership principles
  • Personnel organization

Additional subjects include:

  • Business law and theory
  • Fundamentals of entrepreneurship
  • Economics
  • Project management
  • E- business

With developing suck skills, a BBA graduate can hope to fill in careers like

  • Human Resource manager
  • Operations manager
  • Project planner
  • Sales manager
  • Information security officer
  • Cost estimator
  • Loss prevention manager

Entrance to course:

Most students aspiring to BBA course in the country have to clear an entrance exam. Most BBA institutes hold aptitude tests to select or shortlist candidates. Questions of aptitude tests consist of the following:

  • Reading comprehension
  • Verbal ability
  • Logical reasoning
  • Quantitative aptitude
  • Data analysis
  • Business awareness
  • General awareness

Very often, candidates have to clear Personal Interview and Group Discussion to be finally selected. To prepare for entrance to BBA, there are excellent BBA coaching classes in Delhi. Qualification for most BBA courses is 50% marks in higher secondary exams. For other skills to clear aptitude tests, you can rely on professional coaching institutes.