The Bachelor of Journalism and Mass Communication (BJMC) degree is one of the most comprehensive communication degrees available. It prepares students for careers in print, broadcast, online and public relations media. This program provides students with a solid foundation in communication theory and practice, enabling them to pursue careers in many different industries. The program typically offers both theoretical coursework and practical experience opportunities.

A Bachelor of Journalism and Mass Communication (BJMC) degree is a great option for students who are interested in journalism, public relations, marketing, advertising and other communications-related fields

SKILLS 

Journalism is one of the disciplines of mass communication that requires students to research, create, and present the news to the audience

SKILL- JOURNALISM

1. Interviewing

Interviewing continues to be one of the most vital journalism skills. It helps journalists develop trustworthy, accurate and impactful storytelling.

2. Reporting

oday’s journalists need the skills to:

• Identify, observe, gather, assess, record and share relevant information.
• Report with empathy and compassion.
• Conduct thorough journalistic research and evaluate information appropriate to their media.
• Understand and make meaning of data.

3. Ethics

Growing public distrust in the media has drawn new attention to ethical journalism skills.

4. Writing

Writing is another foundational journalism skill. Journalists must master written communication for all media types, from text stories and podcast scripts to photo captions and social media posts.

5. Digital Journalism Skills

The public’s growing preference for digital media means that digital journalism skills are now imperative.

6. Investigative Reporting

Investigative reporting helps protect individuals and society from harmful practices. It ensures accountability, drives change and preserves democracy.

7. Mobile Journalism Skills

The top journalism skills include mobile proficiency.

8. Editing

Editing is also among the most desirable journalism skills. Journalists should know how to critically evaluate their work and that of others.

9. Social Media

Social media is the third-most-common source of digital news among U.S. adults. Fifty-three percent get their news from social media, at least sometimes.

10. Video Journalism Skills

Modern journalists must know how to create impactful content for video.

career prospects Mass communication

• News Media Director
• Journalist
• Web Content Specialist and Web Producer
• Public Relations Director
• Marketing Director
• Marketing Specialist

  career Prospects Journalism

• Freelance writer
• News copy editor
• Broadcast journalist
• Photojournalist
• News editor
• News producer
• News reporter
• Columnist
• Sportswriter
• Copywriter
• Communication specialist
• Technical writer

Common skills gained with a management degree include:

• Specialist knowledge of particular management role and/or business sector
• Understanding of basic business practices and structures
• Understanding of management and business theory, strategy and research
• Wide understanding of global economies and financial markets
• Ability to understand and use financial and numerical data
• Ability to use research methodology effectively
• Analytical and critical thinking skills
• Excellent organization and time management
• Excellent written and oral communication skills
• Strong problem-solving and decision-making abilities
• General IT skills
• General numerical skills
• Leadership skills
• Ability to work in a team
• Ability to take initiative